Business studies has grown in popularity in schools and colleges over the last 10 years. It opens a broad range of careers in different areas of business, from finance, HR, sales and management. One of the more creative functions it can lead to is a career in marketing. But why should you consider a career in marketing and what are the benefits of a marketing degree?

Here are my top three reasons to consider a marketing degree at Teesside if you’re currently studying business at school or college.

  1. Develop your creative skills: visual communication is how marketers communicate with their audience, whether that’s through social media content, paid activity or physical presence such as products and brick-and-mortar store spaces. Studying a degree in marketing helps train your creative eye and ability to identify current trends. You develop the skills you need to create eye-catching and memorable visuals. 
  1. Broad career options: marketing is present in almost every business, in any industry you can imagine. Whether you have an interest in fashion, cars, gaming, ecommerce or retail, you can go into almost anything so you’ll have the option to go into an area that you love. You can also upskill and move into different industries as you progress your career.
  2. Real-world experience: one key feature differentiating our marketing course is the Teesside Marketing Clinic, which offers real-world consultancy services to small businesses, social enterprises, sole traders and start-ups in the Tees Valley area. This means that as a student, you can work with real businesses and apply your learning in the real world.

By Tom.