Dr Oluseye Oludoye recently had the privilege of delivering a special lecture at Chulalongkorn University, Thailand. Invited by the Department of Environmental Science, Oluseye’s lecture focused on “Application of the Theory of Planned Behavior (TPB) in Pro-environmental Research to Reduce Single-Use Plastic (SUP) Waste.”
In his talk, Oluseye explored how TPB can be used to analyze and promote pro-environmental behaviours, particularly to reduce the prevalence of single-use plastics, which substantially threaten ecosystems worldwide.
Drawing from his recent research, Oluseye shared key findings on the effectiveness of TPB in predicting and influencing behaviours that contribute to SUP waste reduction. His research highlights the potential for TPB to inform public policy, guiding the development of strategies that can effectively encourage more sustainable consumer practices. Oluseye emphasised the importance of interdisciplinary collaboration in addressing environmental challenges, advocating for policies informed by robust scientific research and tailored to the cultural and social contexts in which they are implemented.
This opportunity was made possible through the support of the Faculty of Science at Chulalongkorn University, facilitated by the Sci-Super Plus grant, which funded Oluseye’s trip. This opportunity not only underscored the global relevance of his work but also strengthened the academic and research ties between Teesside University and Chulalongkorn University, paving the way for future collaborations in environmental science.
